Privacy Policy

Last Updated: December 19, 2025

This Privacy Policy describes how Fortify Training ("we," "us," or "our") collects, uses, discloses, and protects your personal information when you visit our facility, website, use our services, or interact with us.

1. INFORMATION WE COLLECT

We may collect the following types of information:

a. Personal Information

  • Name

  • Email address

  • Phone number

  • Date of birth

  • Emergency contact information

  • Billing and payment information

  • Health and fitness-related information voluntarily provided

b. Account & Usage Information

  • Membership details

  • Class attendance

  • Personal training history

  • Communications with staff

2. HOW WE USE YOUR INFORMATION

We use your information to:

  • Provide and manage memberships, classes, and personal training services

  • Process payments and transactions

  • Communicate schedules, updates, promotions, and service-related notices

  • Improve our services and customer experience

  • Maintain safety, security, and legal compliance

3. SHARING OF INFORMATION

We do not sell your personal information. We may share your information with:

  • Payment processors and scheduling software providers

  • Trainers and staff as necessary to deliver services

  • Legal or regulatory authorities if required by law

All third-party service providers are required to safeguard your information.

4. HEALTH & SENSITIVE INFORMATION

Any health-related information you provide is voluntary and used solely to support your fitness programming and safety. We take reasonable steps to protect this information but cannot guarantee absolute security.

5. COOKIES & TRACKING TECHNOLOGIES

If you use our website, we may use cookies or similar technologies to enhance functionality and analyze usage. You may disable cookies through your browser settings, though some features may not function properly.

6. DATA RETENTION

We retain personal information only for as long as necessary to fulfill the purposes outlined in this policy, comply with legal obligations, or resolve disputes.

7. DATA SECURITY

We implement reasonable administrative, technical, and physical safeguards to protect your personal information. However, no method of transmission or storage is completely secure.

8. YOUR RIGHTS

Depending on your location, you may have the right to:

  • Access your personal information

  • Request corrections or updates

  • Request deletion of your information

  • Opt out of marketing communications

To exercise these rights, contact us using the information below.

9. CHILDREN'S PRIVACY

Our services are not directed to children under the age of 5. We do not knowingly collect personal information from children without parental consent.

10. CHANGES TO THIS POLICY

We may update this Privacy Policy from time to time. Updates will be posted with a revised effective date.

11. CONTACT INFORMATION

If you have questions about this Privacy Policy or our data practices, please contact:

Fortify Training
Address: 1060 Osgood St. North Andover, MA 01845
Email: info@fortify-training.com
Phone: 978-758-5275

ACKNOWLEDGMENT
By using our services, you acknowledge that you have read and understood this Privacy Policy.

Client Name: _________________________
Signature: ____________________________
Date: ________________________________